As a born and raised Chicagoan, you don't talk bad about the city and most importantly, you don't talk bad about the pizza.

Sure, those are two unwritten rules so that didn't stop Netflix's new show Emily in Paris from breaking both of them.

The star of the show, Lily Collins plays Emily, a Chicago ad executive now living in Paris. Sounds quaint.

Pascal Le Segretain, Getty Images

What she says about deep-dish pizza and Lou Malnati's isn't. In one scene Emily has a run-in with a French executive who shares an exchange where the person says deep-dish is "disgusting" and a "concrete quiche." Emily replies, "You must have gone to Lou Malnati's."

The low blow prompted Lou Malnati's to clap back on Instagram:

Malnati's is always the first to participate in goodnatured banter with pizza lovers from New York or California...When Netflix’ Emily in Paris writers chose to take a shot at Chicagoans and our pizza to try to get a laugh, it felt heartless and not humorous in the midst of Covid-19.

Netflix has yet to respond to Lou Malnati's and to be honest, it's probably better they leave it alone.

If you haven't had a chance to try a delicious Lou Malnati's deep-dish pizza, you can grab one in Rockford, at 6240 Mulford Village Drive.

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Sweet Lenny is the brand manager of 97ZOK, Q98.5, and Operations Manager for Townsquare Media Rockford. Catch him afternoons 3 to 7 on 97ZOK. Follow him on Twitter, Instagram, and like his page on Facebook.