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Mike Baer
Mike Baer
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This Bench Featured At Rockford Cancer Awareness Party Is A Must-Have

Out of all the silent auction items, I knew this one would have a great story. I reached out to the artist that created it asked for it and I'm so glad I did.

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Rob Carroll, Townsquare Media
Rob Carroll, Townsquare Media
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This List of Auction Items at This Year’s Pink Party Might be Hotter Than the Firefighters

The 97ZOK Bra Auction and Pink Party is tomorrow night at the Tebala Event Center and we just got the list of auction items.

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Rob Carroll, Townsquare Media
Rob Carroll, Townsquare Media
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Three Reasons You Don’t Want to Miss This Year’s Firefighter Bra Auction

There are plenty of reasons why you should get your tickets to the 97ZOK Bra Auction and Pink Party this year. But there are three reasons that are the most important.

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Pink Party and Bra Auction
Rob Carroll, Townsquare Media
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Are you man Enough to go Pink

October is Breast Cancer Awareness Month, guys please show your support.

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Pink Party and Bra Auction
Rob Carroll, Townsquare Media
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What if men Always Wore Bras

The Pink Party is Friday night, guys what will you be wearing?

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Pink Party and Bra Auction
Rob Carroll, Townsquare Media
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Rockford Firefighters Bring The Heat During Pink Party and Bra Auction

Rockford Firefighters donned bras and danced down the runway Friday night to raise money during the Pink Party and Bra Auction at Forest Ridge Events Center in Machesney Park.

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Breast Cancer Charity Song 'Boob Spelled Backwards Is Boob'
KFOG #BoobProject via YouTube
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Breast Cancer Charity Song ‘Boob Spelled Backwards Is Boob’

October is Breast Cancer Awareness Month, and some of the biggest names in music contributed to a new charity single called Boob Spelled Backwards Is Boob.

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Rockford Firefighter Calendar
Rob Carroll, Townsquare Media
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Go Behind The Scenes of the 2016 Rockford Firefighters Calendar Photo Shoot [VIDEO]

Rockford Firefighters want to hang out with you all next year in exchange for a donation to help fight cancer and other fatal diseases.

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Nic Taylor, ThinkStock
Nic Taylor, ThinkStock
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It’s That Season Again

Even if you are not living vicariously through your child's involvement in a sport that you once played, this is a great time of year for sports fans of any type...

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