
Rockford Grandparents Might Have Had This TV
Curtis Mathes earned recognition throughout the TV industry as a producer of premium American-built television sets. The Curtis Mathes slogan was " The Most Expensive Television in America and darn well worth it" The brand maintained widespread visibility throughout the country while establishing significant market strength in Midwest areas such as Rockford, Illinois. Maybe Davis TV and Appliances, not on Sunday of course or Fisher's carried them, I am not 100% sure but again, a possibility. Today Curtis Mathes televisions are hard to come by. This former popular brand faced what developments and how can someone purchase one now?
The Rise and Fall of Curtis Mathes
Durability and innovative designs helped establish Curtis Mathes televisions as popular choices in the 1960s through the 1980s. Curtis Mathes differentiated itself with extended warranty options and premium product claims that positioned their televisions as America's most costly but deserving investment.
The modular design of Curtis Mathes TVs provided a key benefit because it enabled easy replacement of parts. Technicians and DIY hobbyists preferred Curtis Mathes TVs because they could be repaired rather than needing complete replacement when problems occurred, unlike modern flat-screen TVs.
The shift in television production to low-cost foreign factories and the adoption of flat-panel displays created significant competition challenges for Curtis Mathes. The brand disappeared from mainstream retail by the late 1990s which led to the eventual halt of television production.
WHAT ROCKFORD WAS WATCHING IN 1975. DETAILS AWAIT!
What are the options for purchasing a Curtis Mathes TV in today's market?
New Curtis Mathes televisions do not exist anymore but it is possible to find vintage models on second-hand marketplaces. If you’re in the Midwest, including areas like Rockford, Illinois, you might come across one at:
Estate sales and auctions you can sometimes find older models of Curtis Mathes televisions that remain functional.
Specialty stores and dedicated collectors offer restored units in thrift stores and vintage electronics shops.
Websites such as eBay and Facebook Marketplace and Craigslist frequently list Curtis Mathes TVs along with potential spare parts.
Curtis Mathes televisions stand as an enduring reminder of classic electronics for enthusiasts because they represent an era when home entertainment devices prioritized quality and repairability.
Woodfield Mall Schaumburg, Illinois
Gallery Credit: foundvintage8mm