![H&M Apologizes For Bonehead Product Photo](http://townsquare.media/site/722/files/2018/01/hm-oops.png?w=980&q=75)
H&M Apologizes For Bonehead Product Photo
In 2018 no company can afford to skip reviewing all products with print, especially marketing campaigns. Too bad the clothing giant H&M didn't remember to do this because now they look dumb and racist. Someone within the company allowed this product photo to go online and, as you can imagine, the social media world lit them up.
That's a perfect reaction. So is labeling it a "bonehead" move. Actually, that might be an understatement. And, after the outpouring of anger, the company announced it has pulled the ad and product globally. Good move, H&M 'suits and ties', but don't sweat it too much because sooner or later someone else will mess up and your lack of attention will be forgotten. Maybe.
According to Chicago Tribune, H&M did apologize and included the wording "deeply sorry." They also acknowledged the bonehead oversight... and someone will probably be fired.
It is obvious that our routines have not been followed properly. This is without any doubt. We will thoroughly investigate why this happened to prevent this type of mistake from happening again.
Note: These hoodies are NOT available at H&M's Rockford locations.
[H/T Chicago Tribune]
More From 96.7 The Eagle
![Wisconsin Man Is Bad At Crime But Good At Getting Caught](http://townsquare.media/site/671/files/2022/07/attachment-BRILLIANT-34.jpg?w=980&q=75)
![Illinois News Anchor Tormented by Petting Zoo Animals on Live TV](http://townsquare.media/site/721/files/2021/09/attachment-Screen-Shot-2021-09-17-at-7.05.04-AM.jpg?w=980&q=75)
![The Most Devastating Pizza Fail Happened In Illinois This Week](http://townsquare.media/site/723/files/2021/08/attachment-Pizza-Fail.jpeg?w=980&q=75)
![Illinois Man Backs up Truck Into Lake on Live TV News Segment](http://townsquare.media/site/721/files/2021/08/attachment-Screen-Shot-2021-08-02-at-6.32.46-AM.jpg?w=980&q=75)
![There’s a New ‘City of Rockford’ Sign That Will Leave You Scratching Your Head](http://townsquare.media/site/723/files/2021/05/20-bridge-A.jpeg?w=980&q=75)
![When Taunting The Other Team Goes REALLY WRONG (Video)](http://townsquare.media/site/722/files/2020/03/gettyimages-530949871-170667a.jpg?w=980&q=75)
![Crystal Pepsi, Adult Baby Food And Other Things America Hates](http://townsquare.media/site/722/files/2019/09/CrystalPepsi.png?w=980&q=75)
![It’s Possible To Fail A Drug Test By Taking CBD Oil](http://townsquare.media/site/722/files/2019/08/RS34929_GettyImages-897614278-scr.jpg?w=980&q=75)
![Guy Jumps Pool On Snowmobile – Landing Is A Total FAIL [VIDEO NSFW]](http://townsquare.media/site/84/files/2019/05/collagessss1.jpg?w=980&q=75)